Title for public documentation: Sending Experify Events to Data Collectors / CDPs

CPD Integration for Experify

Customer Data Platforms (CDPs) are an important part of the modern marketer’s tech stack. As a third-party service, that your website visitors will interact with, we enable you to augment a visitor's CDP record with event data reflecting the visitor’s usage of your Experify offering. This data can be useful for various reasons:

• identifying flaws in your Experify integration

• tracking the effectiveness of your Experify offering

• augmenting visitor data for improved targeting

• …

Below documentation describes the technical integration of this functionality.

Sending Experify events to data collectors

Setup

Create a file experifyEventTracking.js and BVLA BLA

The global ExperifyApi object must be initialized before any handler is registered.

ExperifyApi = window["ExperifyApi"] || [];

Events

openedExperifyPlugin

Fires when Experify Plugin is opened by the user (for example by clicking the button).

ExperifyApi.push(["addHandler", "openedExperifyPlugin", function(event) {
  //Your code after successful Experify Plugin open
}]);

where event is defined as:

{
  "eventName": "openedExperifyPlugin",
  "timestamp": 1681803782584 //Event timestamp millis
}

clickedExperifyUserStory

Fires when user clicked any profile inside Experify Plugin.

ExperifyApi.push(["addHandler", "clickedExperifyUserStory", function(event) {
  //Your code after successful user story click
}]);

where event is defined as:

{
  "eventName": "clickedExperifyUserStory",
  "timestamp": 1681803782584 //Event timestamp millis
}

sentContactRequest

Fires when new contact request is sent, so new conversation has started.

ExperifyApi.push(["addHandler", "sentContactRequest", function(event) {
  //Your code after successful contact request sent
}]);

where event is defined as:

{
  "eventName": "sentContactRequest",
  "timestamp": 1681803782584 //Event timestamp millis
}