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Info

This document is a technical documentation to guide developers with the Experify setup.

Table of Contents

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Overview

Experify is a website plugin that allows online businesses to show, engage and connect their happy customers with undecided shoppers.

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Experify is set up in four steps:

  1. Add the Experify JS script to your website

  2. Add Experify Widgets

  3. Add Conversion Tracking (recommended)

  4. Integration & Customization Check (optional)

  5. Activation on your production website

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Add the Experify JS script
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js
js

In general every page, on which the Experify Plugin is supposed to be active, needs to integrate the Experify JS script. Below we outline the two most common options to integrate this script.

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Info

We believe in transparency. A non-minified and non-obfuscated version of the js file is available for your inspection at the same path (drop the .min).

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Integrating Experify Widgets
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widgets
widgets

Experify provides various pre-defined widgets to trigger the Experify Plugin. Please see here for an overview of all available options.

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Code Block
<a href="javascript:Experify.openExperifyPlugin();">Your link text</a>

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Conversion Tracking & Attribution
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tracking
tracking

Measuring conversions and conversion attribution is important to gain insights into the impact of your Experify offering. We offer multiple ways of tracking and attribution, depending on your tracking needs and already existing analytics stack.

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  1. Send the return value of above function asattribute as attribute alongside your conversion event.

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If you want to set up a more granular event tracking that can be used by yourself to decide on conversion attribution, you can utilize your own customer data platform or other data collector to do so. Please consult the Experify CDP integration for details about this possibility.

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Integration Check & Customization
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check

To make sure the integration of Experify is correct and functional, send an email to success@experify.io with the subject Integration Check Request.

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Warning

Do not adjust your Experify script manually, e.g. by forcing css overwrites on the injected html elements. This will break future releases of the script. Instead, reach out to your Onboarding Expert with your request.

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Opening the Experify Plugin on pageload: URL parameter

The Experify Plugin can also be opened by passing a url parameter experifyact=1

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